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Evangelism: How the Whole Church Speaks of Jesus is unavailable, but you can change that!

Evangelism is more than a program. Every few years, churches jump into the latest evangelistic fad. Leaders administrate the new program, and members go on a raid. But picture a church where evangelism is just part of the culture. Leaders share their faith consistently and openly. Members follow, encouraging one another to make evangelism an ongoing way of life. Such is the way of evangelism...

In evangelism, not just any aim will do. There is a very specific bull’s-eye to our aim: to persuade people to convert, to become followers of Jesus. Paul says we persuade others to follow Jesus (2 Cor. 5:11). I find the word persuade helpful, as it guards us from error: we persuade, but we do not manipulate; we persuade, but we are not the ones who bring about repentance or conversion. Of course, we long to see people converted because we understand that conversion is required for them
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